Settings
Configure your lead tracking and notification preferences
Webhook Endpoint
{your-domain}/api/webhook/rb2bAdd this URL as a webhook endpoint in your RB2B dashboard.
Notifications
Hot lead alerts are sent to the email configured in the ALERT_EMAIL environment variable.
Configure the SLACK_WEBHOOK_URL environment variable to receive hot lead alerts in Slack.
Lead Scoring Rules
| Signal | Points |
|---|---|
| Viewed /demo page | +30 |
| Viewed /pricing page | +25 |
| Has email address | +20 |
| Viewed /security page | +20 |
| Viewed /product/* or /solutions/* | +15 |
| High-value job title | +15 |
| Has LinkedIn profile | +10 |
| Has company name | +10 |
| Other page views | +5 |
Hot: 60+ points
Warm: 30-59 points
Cold: below 30 points
Environment Variables
DATABASE_URLNeon PostgreSQL connection string
RESEND_API_KEYResend API key for email notifications
SLACK_WEBHOOK_URLSlack incoming webhook URL
ALERT_EMAILEmail address for hot lead alerts